Creative juices
May 28th, 2008 Comments Off on Creative juices
In our industry you need “creativity”. Where does all that creative juice come from? Here’s a behind the scenes tour of of an award-winning creative farm, juicing process and distribution in South West England.
SWO: Semantic Web Optimisation?
May 9th, 2008 Comments Off on SWO: Semantic Web Optimisation?
It looks like the semantic web is about to gain traction with the Yahoo! Search open platform that was announced last month. In summary, Yahoo! is hoping to spread the use of semantic web standards by supporting microformats and RDF – promising enhanced search results for content adhering to such standards.
And with this promise of an enhanced search presence will come the marketing need for publishers to create content that capitalises on this. Just as SEO emerged as an industry all of its own, I expect Semantic Web Optimisation to emerge as an industry all of its own in the very near future.
[Before submitting this post, I quickly searched on the topic (yes – I appreciate the irony of having used Google!) and came across this article – essentially saying the same thing as me above. But please can we not fall into the trap of applying version numbers after “Web” for every evolution in web technology that occurs!]
The rise and rise of websites
May 8th, 2008 Comments Off on The rise and rise of websites
Another graph. This time showing how the number of websites has grown since 1990. Actually, things only really started to grow about ten years ago in 1998, a year or two after I first played about on the Internet at university. It took six years (1990-1996) for the number to reach 100,000. In 2008, it is now 162 million! While the numbers have risen and risen, what is also interesting to note is the dip in numbers during 2002. Post dot-com bubble slump? Anything to do with 9/11? Or was it simply that a lot of domain names, bought during the dot-com boom years – with little more than a holding page to show, expired at this time? This little blip aside – it seems the upwards curve is un-stoppable. Will it ever reach saturation point?
London Freeze
May 1st, 2008 Comments Off on London Freeze
Last night’s Liverpool St freeze on ABC news – I’m the guy pushing my bike 🙂